Author Archives: Kevin Custer

What to Expect in 2012

With 2012 well underway, predictions for what the year will bring – whether politically, economically or culturally – are already being put to the test. Before too many more weeks pass us by, we wanted to find out what predictions our colleagues and friends in the education business are making for 2012. Comment below with […]

The Power of Data

The Wall Street Journal recently published an article (“So, What’s Your Algorithm?”) focusing on the growing use of data in business and even personal decisions – “playing ‘Moneyball’ at life,” as the author summarized it. While the article looked at using data on a scale that requires sophisticated analytic software, there are also ways to […]

Talking to Your Board, Investors and Key Stakeholders in 2012

As this year comes to an end, next year’s sales numbers and January board presentations are looming large for many company leaders. In the midst of all the holiday festivities, now is an important time to consider what and how to communicate to your board, investors and key stakeholders, particularly when the economic picture may […]

Funding Growth with Equity: Raising Capital and Your Company Valuation

In this session we showed how to maximize your valuation to secure outside investment at each stage of the company life-cycle, from development/pre-revenue and early revenue, to cash flow positive and rapid growth. For each stage, people learned which investors to target, the key benchmarks they want to see and the valuation criteria they will use.  Click here to download […]

Working with a Board of Directors

At its most fundamental level, a board of directors provides stewardship for shareholder interests, including governance, oversight and approval of major corporate decisions.  In our experience in serving on the boards of many companies, we have found that board members should provide at least one of three things: connections, wisdom or capital. But to get […]

Why Your Company Doesn’t Need Employee Stock Options

Something many companies struggle with, particularly as they transition between growth stages, is how to structure compensation in a way that attracts top talent at all levels. Though figuring out salary and bonuses can be difficult, it’s usually the long-term incentives that take the longest to figure out. Long-term incentives, which align personal outcomes with […]

Staying Close to Your Capital Sources

As we have talked about in the past, it is critically important to stay as close as possible to your customers, through frequent, meaningful conversations that give you a pulse on their coming initiatives, needs and wants, and give you an advantage in meeting those needs and wants. However, in today’s economy, just as important […]

Investment Potential in the Growing Autism Industry

One of the biggest areas of growth in the education industry right now is for companies offering services to the autism community. In 2000, there were 100,000 cases of autism in the United States –  today, that number is estimated to be 500,000. Of course, in a pure business sense, 100,000 cases spread across the […]

The Silver Lining for Our Educational Economic Downturn

Last year, Rita and I attended SIIA’s Ed Tech business forum in New York at the end of November, where I moderated an extremely interesting panel on “Post-Stimulus Funding Sources for Schools.” Though the economy has fluctuated somewhat in the months since, I think a lot of the take-home points from the panel are still […]